There are many different factors to consider when setting up your online presence for your business, but it all starts with the domain name. Cheap-DomainRegistration services provide a great way to help track down the right personalized or customized domain name for your website, make sure you get the right URL, and get set up the right way to help you get the success you’re looking for. Choosing a website name is never a step that should be handled as an afterthought. Truth is, it is one of the single most important parts of any business setting up their online presence. See why we think so below!

Your Website Name Is Your Brand

Considering that an estimated 80% of all buying decisions at some point involve online research, having a domain name that makes sense, is easy to remember, and accurately represents your brand is crucial to making sure you enjoy long-term success. For individuals whose name means a lot (author, life coach, online personality, etc.) the ideal website domain is often “www.[companyname].com”. This allows people to easily find their information and will push them up Google easily when their actual name is the search term.

On the other hand if you are a business, your business name is often a good choice, but with so many generic business names you may also want to look at domain names that involve your main keyword, location, or a slogan that sets you apart from businesses with a similar name.

A Short List of Best Domain Name Practices

  • A domain name involving a location or keyword
  • A domain name with your name or business name in it
  • Make sure you are named as the registrant (not a webmaster, secretary, IT guy, etc.)
  • No names with dashes or abbreviations
  • No names with numbers (unless it’s branded like “8 Ball Cafe”)
  • Choose which is best for you – .com, .gov, .net, etc.

When you’re not completely sure which direction to go, take a look at what premium domain names are available. These are names that are often branded or in high demand. They may cost more than average, but the right domain name can make all the difference in both the short and long term. There’s no denying the benefits that come with a great domain name whether branding an individual, a nonprofit, or a business. Following these steps doesn’t guarantee the perfect name, but it gets you much closer.

Don’t Spend More Than You Need To

While it is definitely worth spending a little bit of money for the right domain name, and you should seriously considering buying it for 5 to 10 years up front, you still don’t want to spend too much. Going with reliable but cheap domain registration services can save you plenty of cash while making sure you get the domain name you need. Make sure you’re going through a verified registrar that offers domain name registration and secure a good marketable domain name that will be the bedrock of your online business presence.

At, we buy domains in large quantities so that we can sell the best domain names at a much lower rate. Doing so allows businesses to get the domain name and cheap domain registration they want at a low price!